La Fresh Group, Inc., manufacturers of Travel Lite and Eco-Beauty wet wipes, announced has produced a new skincare line called Eco-Beauty Be Good. The line is available for sale on www.lafreshgroup.com.

Made in the USA, in California, La Fresh describes Eco-Beauty Be Good. as a unique line of highly natural skincare products made with a natural anti-aging botanical complex of maqui berry, licorice root, ginkgo leaf, grape seed and hickory bark. The line includes face serum, day moisturizer and night cream, each designed to address popular concerns related to appearances of wrinkles and dry skin. Also available in the lineup is a contour-shaping lip balm. Face cleansing wipes and facial sheet masks will be available for sale on July 1.

La Fresh’s founder, Eve Yen, personally helped to cultivate the new line. “Our philosophy behind developing Eco-Beauty Be Good. was the same one we use when developing other La Fresh Eco-Beauty concepts—to make chic, effective products that are good for your skin while being conscientious about the environment,” said Yen. “We are extremely thrilled with the end results of these Eco-Beauty Be Good. items and can’t wait to share them with the shoppers who want to be good stewards of the environment and of themselves.”

Products include face serum, day moisturizer, night cream, lip treatment, facial cleansing wipes and cloth masks.